Assetera, a European MiFID-licensed trading platform powered by Polygon, has announced the listing of tokenized assets from Backed Finance, offering non-U.S. investors the opportunity to trade trackers linked to major U.S. companies.
The initial offerings include tokenized trackers for Nasdaq-listed Coinbase (COIN), one of the largest global crypto exchanges; Nvidia (NVDA), a leading chip-maker and key player in the AI sector; and the S&P 500 (SPX), a benchmark for blue-chip stocks. According to the company’s press release shared with CoinDesk on Thursday, Assetera is also planning to expand its offerings in the future, including tokenized U.S. Treasury bills, money market funds, bonds, stablecoins, and private-credit tokens.
When trading these tokenized trackers, Assetera users will receive bTokens from Backed Finance, which represent shares in the underlying assets. These bTokens are fully collateralized and issued under an approved European Union prospectus, ensuring secure, transparent, and continuous 24/7 trading. The tokens can be stored in any wallet and are transferrable across chains, thanks to the Chainlink Cross-Chain Interoperability Protocol.
Thomas Labenbacher, CEO of Assetera, emphasized the company’s commitment to innovation in the financial markets, while Adam Levi, co-founder of Backed Finance, highlighted how the collaboration enables exposure to traditional financial assets within a regulated and on-chain environment.
Asset tokenization refers to the use of blockchain technology to convert the value of traditional assets into digital tokens, making them available for 24/7 trading, accessible globally, and easy to move across chains. According to a 2022 Boston Consulting Group (BCG) projection, the market for tokenized assets is expected to grow to $16 trillion by 2030, up from less than $100 billion today.
Despite challenges such as regulatory uncertainty and security concerns, Assetera is addressing these issues with robust security measures, including AI-powered real-time monitoring to detect suspicious activity. The platform’s partnership with Backed Finance is based on their shared vision of democratizing finance through tokenization and providing scalable, secure infrastructure for the tokenized asset market.
